How Many People Use TikTok?

Hello again, my dear readers. Today I will tell you the statistics of Tiktok, an application that has gone viral recently. TikTok is a social media application that is used to create a video and broadcast live. Along with the prepared TikTok statistics, it is an issue that should be understood and known in the digital world. If this is not known, it may enter the popularity of TikTok content that has been created. With a proper understanding of statistics, you can set a roadmap.

How Many People Use TikTok?

TikTok is another platform for delivering online streaming and video content. It is also a social media platform that is growing very fast around the world. There are a number of ways to adjust the content that will be created on Tiktok according to the latest trends. Dear friends, in this article, I will tell you about TikTok analysis and statistics.

General TikTok User Statistics?

TikTok social media application managed to reach 1 billion monthly active users within the platform. As we all know, this number continues to increase exponentially day by day. It is known that the TikTok user uses the application under certain criteria. In this research, TikTok user statistics data were reached. By age, the majority of TikTok users are the so-called Z generation users. The reason why this platform has become widespread especially among the Z generation is the design of the TikTok application and the free expression of its users. However, it is known that age groups other than the Z generation have started to use it in today’s technology. In terms of gender, 56.2% of the majority of TikTok users are women and 43.8% are men.

Which Videos Are Most Viewed On Tiktok?

It is very easy to create 50 to 60 second videos with the video format provided by the TikTok application. The reason why the application is often preferred is that the person can find videos according to his own taste in his discovery. Since its launch, TikTok has received more than 1 million daily video views in 2018. Today, these numbers continue to increase exponentially. The viral video called #Raindrop became very popular among young people. This contest, which has become a challenge, has continued to go viral since 2018. The point of the video continues in the challenge as she pretends to stop the rain and then moves her hands to make Damla slide right after. With this challenge, a hashtag will be opened and all users will be given the opportunity to watch it. These challenges have become quite popular to promote one’s own product or service. In 2020, a video of Bella Porch reached 547.1 million views. It had collected a value of approximately 45 million. In this video, he used the song “M to the B” by Millie B, which is a soundtrack. Thus, it went viral in a very short time. If we analyze the statistics on a country basis, a video went viral for US users in 2022. This video was the video of the pastry chef, who created a giant giraffe figure made of chocolate. The video has reached more than 308 million views to date.

What Are the TikTok Categories That Have Gone Viral?

In a study by Statista, the most viral TikTok content categories reached more than 2 billion views in July 2020. It was not difficult to reach this view under hashtag views. The most viewed content category in the application was under the entertainment category. A total of 443.3 billion hashtag views were reached under the entertainment category. The dance category, on the other hand, became a viral category that managed to get 150.3 billion hashtag views. In addition to these two categories, jokes, fitness DIY, beauty, skin care, fashion, recipes, cooking, life hacks, advice, pets and outdoor categories continue. In addition to the research, the video category that TikTok users watch the most is news and entertainment.

Tiktok’s Video Statistics

My dear friends, as it is known, fun short videos are published in the TikTok application, which are compacted in 50-60 seconds. Thus, it is possible to interact between the account owner and TikTok users, such as liking, commenting and sharing. In order to sell video content to the user, the importance of social media marketing is of great importance. In this case, it should be noted what TikTok video statistics are.

What is the Average Time Spent on TikTok?

According to the research conducted by TechCrunch, it was determined that the average TikTok user spends 52 minutes on the platform. The monthly time spent in 2022 was 28.7 hours compared to the data in 2022.